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Headquartered in Broomfield, Colorado, Famous Brands International “Famous Brands, or the “Company” owns and manages two category defining, iconic brands: Mrs. Fields and TCBY The Country’s Best Yogurt. In addition, the Company recently entered into the chocolates, candies, and nuts categories through the acquisition of Maxfield Candy and Nutty Guys, enabling sales of year round snacking products. The Company markets and distributes its products such as cookies, frozen yogurt, brownies, chocolates, nuts, and popcorn, through its franchising, gifting, and licensing business segments. The Company’s gifting segment markets and distributes products through catalogs, e commerce, and various retail channels. Additionally, the Company licenses the use of its trademarks, logos and recipes to third parties for distribution of Mrs. Fields and TCBY branded products through non-bakery stores and cafes. With over 750 owned and franchised locations in 33 countries, the Company is currently leveraging the category leading brand awareness of its iconic brands to drive sales across all three channels of the business through an exciting growth strategy. Famous Brands is a portfolio company of Z Capital Partners, L.L.C. “Z Capital Partners”, the private equity management arm of Z Capital Group, L.L.C. “Z Capital”, a leading global alternative investment manager with approximately $2 billion of regulatory assets under management.
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